Young: The youth are the eyes of the future. Just remember, you are in control of your life. You are in control of your personal style, your creative mind, and most importantly your voice. Don’t be afraid to be different.
Trap: Where would culture be without trap music currently? We live for hip-hop, and hip-hop is culture. It's the #1 genre right now for good reason. Trap! Trap! Trap!
Mogul: Definition - “an important or powerful person”. Strive to be a mogul. Wear a brand of clothing with meaning behind it.

We're young, we own the music scene, we're moguls. Y.T.M. Join the movement!