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Meyler Capital

Meyler Capital

Suite 2300 - 2 North LaSalle Street,IL,
90631,United States

The Clayton Christensen Institute, named for the Harvard Business School professor who coined the theory of “Disruptive Innovation” (commonly referred to as “disruption”), talks about the “jobs-to-be-done” framework. Basically what this says is that your customer (in this case an allocator) has a problem that they need to solve. The better you understand that “job”, the better able you are to help them.

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